UNIVERSAL WINE NETWORK
THE CHALLENGE
Universal Wine Network, an international wine aggregator/distributor, needed a complete corporate identity and transactional Web site. The Web site would provide information on available wines, connect licensed resellers with wine suppliers that they would otherwise not find, and calculate prices based on the participants' regions.
THE SOLUTION
I collaborated with the technical director to develop the architecture and transactional requirements, and I worked with the client to assemble and edit the content while the design team created an elegant visual solution and corporate brand. We produced and launched the site, which continues to connect suppliers and resellers in the competitive wine industry.
PROJECT DELIVERABLES
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Flowcharts indicate the user's path to areas and resources in the site. It grows out of the discovery phase, and typically begins as a conceptual model, or overview flow, which is then expanded to eventually indicate all pages and interactivity. Click on the image to see a flowchart from this project. |
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A wireframe is the skeleton of the page layout. Generally NOT to scale, and frequently scribbled on a napkin or a whiteboard, wireframes are usually internal documents developed with the designers. Functionality may or may not be indicated, depending on the needs of the project. Click on the image to see this project's wireframe. |
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Other project deliverables may include a host of reports, including user profiles, position papers, navigation walkthroughs, user scenarios, user testing reports, and site content. |
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THE PROJECT
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